The CRM module forms the backbone of the platform and uses web services for advantages of accountability. Control and consolidate all lender and borrower data, get a full-blown overview of lending project details, borrower/lender history, documents, communication and transactions. Interact with P2P platform users meaningfully and at the right times.

Set up borrower payment schedules and track payments to each of the platform lenders. Automatically adjust and recalculate lender-specific payment streams based on overall borrower payment pattern and payment distribution rules. Updated payment schedules are delivered automatically and are available for viewing in lender/borrower personal accounts.

Create and customise a range of loan products. Select from multiple fixed and flexible parameters for precise tuning. Declare your specialisation in certain niches or focus on product differentiation.

Analyse multiple data points to make accurate, reliable and fast credit risk decisions across the customer lifecycle. Have your own risk assessment algorithm implemented or integrate with third-party scoring solution providers.

Become a super lender for borrowers on your platform. Grab the best projects and invest for profit or never let any of the projects go unfunded. The owner of the platform can perform the ultimate lending task and provide full funding or add to the existing pool of funds to complete any of the lending projects.

The matching engine automatically matches lenders to borrowers while taking into account borrower-specific and lender-specific settings. Matching rules are fully customizable and normally reflect borrower risk parameters, loan size, maximum lender bid size and other rules, which uniquely define each P2P solution.

Stream all payment transactions through your platform and earn commission payments. The commission engine will automatically calculate commission amounts and either adjust the corresponding payment immediately, or generate the commission report for those cases when commission settlement occurs outside the platform.

HiEnd Systems P2P lending solution has all the features and functions you will need to run a scalable money transfer and payment service. Track accounts and balances of each transaction party, create an effective money distribution chain, and rest assured you are compliant with anti-money laundering (AML) and know your customer (KYC) regulations.

Set up and send custom email alerts or text messages to borrowers and lenders.

Collect detailed statistics and leverage visualisation tools to get quick overviews.

Choose from a set of standard pre-built reports and time-saving dashboards, or run the report builder and create unlimited custom reports using hundreds of variables. Export data to tens of formats, including Excel, Word, PDF, TXT and others. Print and mail reports in one click.

The digital marketing module combines all essential marketing tools into one simple solution. Attract and retain borrowers and investors, build brand awareness and reputation, track the results of direct marketing campaigns and calculate customer acquisition cost (CAC).